Course Content
Identify communication requirements
This topic focuses on effective communication by first confirming the authority to represent an organisation, adhering to policies and procedures. It involves identifying and managing confidential information while also understanding the audience's information needs and crafting communication in line with the communication's purpose.
Negotiating with Stakeholders
This topic focuses on negotiation skills to achieve mutually agreed outcomes. Negotiating with stakeholders involves the process of reaching mutually beneficial agreements or compromises with individuals or groups who have a vested interest in a particular project, decision, or outcome. It typically entails open communication, active listening, and finding common ground to address concerns, interests, and objectives. Effective negotiation with stakeholders is crucial in project management, business, and various other contexts to build consensus, resolve conflicts, and ensure that the needs and expectations of all parties are met.
Participate in and lead meetings
This topic covers effective meeting participation and leadership. It involves recognising the need for meetings, scheduling to accommodate stakeholders, preparing materials, conducting meetings, actively contributing to discussions, striving for consensus on meeting objectives, and summarising and distributing meeting outcomes to stakeholders.
Make presentations
Making presentations involves selecting suitable forums aligned with organisational goals, tailoring tone, structure, and style to the audience, and preparing presentations for specific outcomes. Presenters should encourage questions, follow up with stakeholders after the presentation, and evaluate their performance, identifying areas for improvement. This process ensures effective communication and engagement in line with organisational objectives.
BSBCMM511 – Communicate with influence
About Lesson

Effective communication within an organisational framework is crucial for operating efficiently and complying with legal requirements. This involves the use of communication protocols, formal documents outlining standards for internal and external communication. These protocols assign responsibilities, identify audiences, specify communication methods, and set frequencies. Organisational policies and practices should encourage open communication, alternative viewpoints, and positive relationships, supported by regular meetings and updates.

Customers and clients should have opportunities for interaction and grievance resolution. Media relations strategies should be developed, including updating major news sources and coordinating messaging on social media. Clear procedures for making public statements are essential. Policies and procedures underpinning communication protocols cover various aspects, including the Code of Conduct, Human Rights, Social Media, IT, Delegations, Privacy, and Communications. Organisations may also have policies for meeting conduct, participation, and presentation-making, aligning with legislative requirements and safety regulations.

Organisational requirements can include communication timings, cost approvals, corporate standards, information release rules, and specific presentation styles and formats. Effective communication and adherence to protocols and policies contribute to a positive and compliant organisational environment.